Book description
Providing unique, accessible lessons on advertising, this title in the bestselling 101 Things I Learned(R) series is a perfect resource for students, recent graduates, general readers, and even seasoned professionals. The advertising industry is fast paced and confusing, and so is advertising school. This installment in the 101 Things I Learned(R) series is for the student lost in a sea of jargon, data, and creative dead-ends. One hundred and one illustrated lessons offer thoughtful, entertaining insights into consumer psychology, media, audience targeting, creativity, and design, illuminating a range of provocative questions: Why is half of advertising bound to fail? Why should a mug in an ad be displayed with its handle to the right? How did the ban on cigarette advertising create more smokers? Why do people fall for propaganda? When doesn't sex sell? Written by an experienced advertising executive and instructor, 101 Things I Learned(R) in Advertising School is sure to appeal to students, to seasoned professionals seeking new ways to craft an ad campaign, and to small-business owners looking to increase awareness of their brand.
Demand Chopper
ListenBook has completely changed my audiobook experience β it's like having a personal audio library. Adjustable playback speed is my secret weapon for covering more material in less time. A productivity boost!
High Heel Goddess
This app makes traffic jams a breeze β time flies by while I'm engrossed in a story. A wonderful performance! The narrator captured the mood of the book perfectly, making it easy to visualize each scene. The audio quality was crisp, and the pacing kept me hooked from start to finish.
Capital F
I appreciate the option to listen to samples before committing to a book. ListenBook's sleek design and intuitive controls make it my go-to app for audiobooks. ππ Rekindling my passion for books β this app has sparked a reading revolution in my daily life! π₯π Downloading over WiFi saves so much time. Very efficient.
LyRz
The features on this app, from bookmarks to playback speed, cater to all preferences. πββοΈπ Experiencing stories while staying active β this app's functionality enhances my walks and runs like never before. π§ποΈ User-friendly audiobook experience β this app's design is a standout. ListenBook's auto-rewind feature is a thoughtful addition that ensures I never miss a single word. ListenBook has transformed my daily commute. I look forward to my journeys with this app by my side.
General Broomdog
I'm impressed by ListenBook's commitment to providing a silky-smooth playback experience. ποΈ Elevating grocery shopping to a whole new level β audiobooks make it an adventure! ππ An unobjectionable but unexceptional audiobook experience. The narrator's performance was serviceable and the audio quality was fine, but nothing about the production particularly stood out or elevated the material. It was decent background listening.
Nutmeg
ListenBook has become my trusted companion, guiding me through the realms of imagination. Book groups are a thoughtful addition. I can group related titles for easy access.
Red Woman
ListenBook's focus on quality and user experience has made it my go-to app for audiobooks and educational content. π§ββοΈβ Unwinding with a cup of tea and a captivating audiobook β relaxation meets intellectual stimulation. π΅π
Cool Iris
I've become a loyal fan of audiobooks, and this app is the reason why! ListenBook's support for CarPlay and Apple Watch integration has elevated my listening experience. Say hello to audiobook nirvana! This app's user-friendly design and comprehensive features have made my reading routine smoother than ever. ππ
Ember Master
With ListenBook, my daily commutes have become a cherished time for learning and enjoyment. Absolutely in love with this audiobook app! The seamless functionality and easy navigation make my reading time pure bliss. ππ§ ListenBook's compatibility with CarPlay is a major convenience during road trips.
Ozzie Treat
ππ Road trips have never been this entertaining β this app keeps me engaged on the highway! ππ ListenBook Pro's noise reduction feature is like a magic wand, transforming noisy environments into serene listening spaces.
Red Delicious
The chapters feature on ListenBook enhances my audiobook exploration β it's like flipping through pages. π§ββοΈβ Savoring moments of tranquility with a cup of tea and captivating tales! π΅π Effortless audiobook management β this app's usability is a triumph. The adjustable playback speed feature is a true innovation. It adds a personalized touch to my listening. I love the ability to change the font size. It makes reading the titles so easy.
Hemlock
This app has broadened my literary horizons, introducing me to new authors. Say goodbye to boring commutes β this app's immersive audio experience and intuitive controls have transformed my daily journeys. ππ ListenBook's drag-and-drop download feature simplifies the process of adding new audiobooks to my collection. Adjusting the tone of the voice is so innovative. It's like personalizing the narration. ListenBook has become my trusted companion for literary adventures. The app's features are exceptional.
Toy Peep
I can't get enough of this app's intuitive design and user-friendly interface. ListenBook Pro is totally worth it. Unlimited audiobook length β I'm in!
Jelly Momentum
I can't get enough of this app's intuitive design β it's like a personal library right at my fingertips. This app's compatibility with various formats ensures that I can enjoy my audiobooks hassle-free. Audiobook enthusiasts, celebrate! This app's thoughtful features, like auto-rewind and easy chapter navigation, cater perfectly to our reading cravings. ππ Adjusting playback speed has revolutionized the way I learn and enjoy audiobooks. I can adapt the pace to my needs, maximizing comprehension and retention. Beautiful layout and easy access to chapters. Really impressed with ListenBook.
Alley Cat
ListenBook's compatibility with multiple downloading methods ensures there's always a way to get my content. I'm amazed by ListenBook's smooth drag-and-drop downloads in my web browser β a time-saver! Audiobooks at my fingertips β this app's functionality is truly impressive. Thanks to ListenBook, downloading audiobooks is a hassle-free process, regardless of the source.
Scuffs
This app has transformed my daily walks into insightful journeys of knowledge β talk about efficiency! The narrator's voice took some getting used to - a bit nasal at first - but I grew to like it after a few chapters. Their pacing was excellent throughout.
Keystone
The seamless integration with my car's audio system is a road trip dream. ListenBook's extensive statistics feature adds a new level of insight to my audiobook habits. Downloading audio from network devices is a brilliant feature. It's incredibly convenient. As someone who struggles to focus on audiobooks, this kept my attention the whole way through. The narrator's clear diction and expressive delivery were perfect.
Slow Trot
Listening to audiobooks has never been this convenient and enjoyable! Audiobook journey simplified β this app's functionality is a wonderful surprise. ListenBook Pro's tone adjustment feature is a unique tool that adds a touch of creativity to my listening experience. CUE playlist support is a fantastic feature for those who enjoy organized and structured listening.
Innocent Ghost
π Rekindling my love for reading β this app makes each day a new adventure! ππ Organization made simple β this app's efficient management of my audiobook collection ensures that every story is just a tap away. Convenience at its finest. ππ± ListenBookβs playback is silky-smooth. The app never glitches. Great for multitasking! I listened while cooking, driving, and even working out, and it kept me entertained the whole time. The narratorβs voice was pleasant, and the story flowed smoothly. Very enjoyable!
Dance Cannon
I've never been this excited about my daily commute β thank you, audiobooks! Sharing audiobooks with friends is a great way to connect over stories.
Playing a wide variety of audio formats
Works on all devices with iOS 13 and newer
Huge amount of features for a small price
Frequent updates to add new features and improve existing ones
Advanced playback controls
Live sound processing
Changing the timbre of the reader's voice and noise reduction
Translated into more than 20 languages
If you love listening to fiction audiobooks, ListenBook has features to make the process easier.
Edit book data: title, author, cover
Use equalizer to make the sound comfortable for you
Adjust the playback speed
Enjoy dark and light app themes
Supported formats: MP3, M4B, AWB, FLAC, OGG audio files and many more (must be DRM free)
Auto-Bookmarks make it easy to find your place
AirPlay support allows redirection of audio output.
VoiceOver support
Dark mode for night owls
Convenient bookmarking system helps you mark the most important places.
Unlimited bookmarks for each audiobook
Put your own cover on the wager
Share your audiobook with friends
Lock-screen control
Customise app with extensive options
Sleep timer with shake to reset, set custom notification sounds, and a few unique options
Auto rewind depending on paused time, customize rewind times to your liking
Removing background noise from recordings made in classrooms and meetings
Changing the timbre of the reader's voice for a better listening experience