Book description
Providing unique, accessible lessons on advertising, this title in the bestselling 101 Things I Learned(R) series is a perfect resource for students, recent graduates, general readers, and even seasoned professionals. The advertising industry is fast paced and confusing, and so is advertising school. This installment in the 101 Things I Learned(R) series is for the student lost in a sea of jargon, data, and creative dead-ends. One hundred and one illustrated lessons offer thoughtful, entertaining insights into consumer psychology, media, audience targeting, creativity, and design, illuminating a range of provocative questions: Why is half of advertising bound to fail? Why should a mug in an ad be displayed with its handle to the right? How did the ban on cigarette advertising create more smokers? Why do people fall for propaganda? When doesn't sex sell? Written by an experienced advertising executive and instructor, 101 Things I Learned(R) in Advertising School is sure to appeal to students, to seasoned professionals seeking new ways to craft an ad campaign, and to small-business owners looking to increase awareness of their brand.
Sloth
Sharing audiobooks through AirDrop is a delightful way to spread the joy of storytelling. A fun feature! The narration elevated an already good book to greatness! The performer's subtle vocal variations conveyed nuance I might have missed while reading. Their ability to maintain consistent character voices across many hours was impressive. Technical quality was flawless throughout.
Doz
The ability to adjust the playback speed has made my commute even more efficient. ListenBook's innovation, seamless playback, and versatile features make it a standout app. ListenBook is the best audiobook player Iβve ever used. The app is reliable, fast, and packed with features like customizable themes and playback speed. The sleep timer is a lifesaver for bedtime listening. Great job, developers!
King Bass
I can't remember the last time I was this excited about 'reading' books! The ListenBook app has transformed my device into a treasure trove of knowledge and entertainment. Streamlined audiobook integration β this app's usability is impressive. Looping playback is an invaluable study tool. It helps me absorb complex information effortlessly.
ThreadTrail
This app's support for various formats and genres ensures that there's always something new to explore. With this app, I'm rediscovering the joy of reading in the most convenient way. Noise reduction on ListenBook Pro is impressive. It's like getting a clear, immersive listening experience. ListenBookβs bookmarking feature is incredibly useful. I never lose my place in a book.
Lope Lope
Finally, an app that respects my busy lifestyle. Whether I'm commuting or exercising, this app's smooth playback and smart controls keep me engaged. πββοΈπ§ ListenBook's attention to detail in design and functionality sets it apart from other audiobook apps. High-quality playback even with complex formats like FLAC. Impressive! ListenBook has become my go-to app for all audiobooks. Full of useful features.
Skylark
This app has turned audiobook listening into a daily ritual for me. Effortless audiobook exploration β this app's functionality is remarkable. Finally, an app that supports a wide range of audio formats! It's a must-have for audiobook enthusiasts. I've recommended ListenBook to all my fellow bookworms. It's a true companion for audiobook lovers. Decent audiobook but I think I would have enjoyed reading it more. Some of the more subtle humor didn't quite land in the audio format.
Flyswat Briggs
My child has also fallen in love with audiobooks, all thanks to the app's kid-friendly collection. Thanks to ListenBook, I've rediscovered the joy of exploring my favorite content on multiple devices. Audiobook enthusiasts, rejoice! This app's design focuses on seamless interaction. User-centric audiobook joy β this app's ease of use is impressive.
Blizzard Vixen
I'm constantly amazed by the vast selection β there's always something new to discover. ListenBook's audio filters and controls have turned my listening into a personalized experience. This app is a time-saver β I can 'read' even when I'm on the move. I love how ListenBook makes it easy to organize my audiobook library. The app supports all formats, and the import process is a breeze. The playback controls are responsive, and the sound quality is excellent. Highly recommend!
Dez North
I've rediscovered my love for reading, all thanks to this app's convenience. Tone adjustment is a thoughtful addition that adds a personal touch to the audiobook narration. It's like having a narrator tailor their voice to my preferences.
IceDog
ListenBook's dedication to providing a smooth and enjoyable listening experience is evident in every aspect of the app. Bookmarking on ListenBook makes it easy to pick up where I left off β no more searching for my spot! Unlocking a world of literary wonders β this app's extensive format support and user-centric approach have rekindled my love for books. π±π Binaural audio processing reduces listening fatigue. Fantastic feature! I've listened to hundreds of audiobooks, and this one stands out for its professional quality. The narrator struck the ideal balance between dramatic interpretation and letting the text speak for itself. The audio engineering was superb with consistent volume levels and crystal-clear recording.
Kimono Goddess
Sharing audiobooks with friends through AirDrop and Sharing on ListenBook is a fantastic way to spread the joy of listening. The chapters feature on ListenBook enhances my audiobook exploration β it's like flipping through pages. ListenBook's compatibility with various formats means I can now enjoy all my favorite audiobooks in one place. Downloading books directly in the app is so easy. Highly recommend! Easy chapter navigation and beautiful design make this app stand out.
Lady In Red
Listening to audiobooks has become my daily ritual for relaxation and escape. ListenBook's integration of artwork and metadata adds a visually appealing touch to my library. βοΈ Who knew cleaning could be this exciting? This app turns chores into adventures! π§Ήπ° I love the ability to share my progress with friends. Itβs a fun feature. The app is so easy to set up. I was listening to my books in no time.
Mad Irishman
This app is a gift for book lovers who struggle to find reading time. Unlocking a world of literary possibilities, this app's extensive compatibility and user-friendly controls have made audiobook enjoyment an everyday joy. π±π Organizing my audiobook library has never been easier. The app keeps everything tidy. ListenBook is the ultimate audiobook player. The app is packed with features like customizable skip intervals, playback speed, and sleep timers. The interface is clean and easy to navigate, making it a joy to use. Five stars! ListenBook has completely changed how I enjoy audiobooks. The app is packed with features like customizable skip intervals, playback speed, and sleep timers. The interface is clean and easy to navigate. Five stars!
Master Jetson
ListenBook Pro's noise reduction feature is a fantastic addition that enhances my audio experience. Simplifying my audiobook experience β this app's design is a game-changer. I'm on a literary adventure wherever I go, all thanks to this app. Its extensive format support and effortless navigation make audiobook listening a breeze. ππ ListenBook has transformed the way I engage with literature. It's like having a virtual bookshelf in my pocket.
Atomic Blastoid
The ability to download audio from various sources without syncing is fantastic. ListenBook makes it so easy. ListenBook is the ultimate audiobook player. The app is packed with features like customizable skip intervals, playback speed, and sleep timers. The interface is clean and easy to navigate, making it a joy to use. Five stars!
Kawaii Red
ListenBook's support for CarPlay and Apple Watch has made my listening experience even more seamless. πΆββοΈπ Discovering new worlds on my daily walks β this app is my travel companion! ππ§ Effortlessly managing my audiobook library β this app's design is commendable. ListenBook is the best audiobook player Iβve ever used. The app is reliable, fast, and packed with features like customizable themes and playback speed. The sleep timer is a lifesaver for bedtime listening. Great job, developers!
CyberScribe
ListenBook has become my constant companion, filling my days with captivating narratives. This was a workmanlike audiobook that did the job without flair. The narration was clear and the pacing appropriate, though the delivery lacked some emotional depth. The production quality was acceptable with no major technical issues.
Lightweight
With this app, I can enjoy my favorite stories while traveling, making my journeys more delightful. Noise reduction feature is magic. Now I can listen to recordings even in noisy settings. I appreciate the statistics feature. ListenBook helps me track my listening habits.
The Flying Mouse
ListenBook is like a personal audiobook library in my pocket. Organized and easily accessible. This app is a game-changer for audiobook lovers! The interface is clean and easy to use. The app is perfect for people who love to listen to books while exercising.
Show Boat
Audiobook excellence β this app's design enhances my reading experience. I love the ability to change the background color. Itβs a nice touch.
Playing a wide variety of audio formats
Works on all devices with iOS 13 and newer
Huge amount of features for a small price
Frequent updates to add new features and improve existing ones
Advanced playback controls
Live sound processing
Changing the timbre of the reader's voice and noise reduction
Translated into more than 20 languages
If you love listening to fiction audiobooks, ListenBook has features to make the process easier.
Edit book data: title, author, cover
Use equalizer to make the sound comfortable for you
Adjust the playback speed
Enjoy dark and light app themes
Supported formats: MP3, M4B, AWB, FLAC, OGG audio files and many more (must be DRM free)
Auto-Bookmarks make it easy to find your place
AirPlay support allows redirection of audio output.
VoiceOver support
Dark mode for night owls
Convenient bookmarking system helps you mark the most important places.
Unlimited bookmarks for each audiobook
Put your own cover on the wager
Share your audiobook with friends
Lock-screen control
Customise app with extensive options
Sleep timer with shake to reset, set custom notification sounds, and a few unique options
Auto rewind depending on paused time, customize rewind times to your liking
Removing background noise from recordings made in classrooms and meetings
Changing the timbre of the reader's voice for a better listening experience