Book description
Providing unique, accessible lessons on advertising, this title in the bestselling 101 Things I Learned(R) series is a perfect resource for students, recent graduates, general readers, and even seasoned professionals. The advertising industry is fast paced and confusing, and so is advertising school. This installment in the 101 Things I Learned(R) series is for the student lost in a sea of jargon, data, and creative dead-ends. One hundred and one illustrated lessons offer thoughtful, entertaining insights into consumer psychology, media, audience targeting, creativity, and design, illuminating a range of provocative questions: Why is half of advertising bound to fail? Why should a mug in an ad be displayed with its handle to the right? How did the ban on cigarette advertising create more smokers? Why do people fall for propaganda? When doesn't sex sell? Written by an experienced advertising executive and instructor, 101 Things I Learned(R) in Advertising School is sure to appeal to students, to seasoned professionals seeking new ways to craft an ad campaign, and to small-business owners looking to increase awareness of their brand.
Mule Lock
ListenBook's drag-and-drop download feature is a time-saving convenience that I greatly appreciate. Download options are plenty – I can get my audiobooks from various sources hassle-free. The app's performance is beyond impressive. It's like it's tailor-made for my device. ListenBook Pro's noise reduction ensures that my listening experience remains clear and enjoyable. Tone adjustment adds a unique touch to my listening experience. I'm hooked!
Wings
The narrator's voices are so soothing – a perfect way to unwind after a stressful day. The ability to play various audio formats without conversion is very convenient. ListenBook is a great app.
Rando Tank
I can't thank the developers enough for constantly updating and improving the app. is a breeze with ListenBook. It's convenient and reliable.
Sky Trinity
ListenBook Pro's noise reduction feature has made my dictaphone recordings much more comfortable to listen to. The app's compatibility with CarPlay adds an extra layer of convenience, especially during road trips.
Ba1t
The extensive audiobook collection for children is a blessing for my little ones. This app has enriched my daily routine and added a touch of intellectual stimulation.
InsightfulInk
I've rediscovered my love for reading, all thanks to this app's convenience. I was thoroughly impressed by this audiobook. The combination of engaging content and skilled narration made my daily commute something to look forward to. The narrator's timing and intonation were spot-on, enhancing rather than distracting from the material. Definitely worth a credit!
EchoEmissary
The ability to adjust the playback speed has made my commute even more efficient. I'm absolutely in love with this app! The interface is so intuitive and user-friendly. I can finally tackle my reading list while stuck in traffic – what a win! ListenBook's support for various download methods and audio formats ensures that I always have access to my favorite content. I'm grateful for this app's ability to fit seamlessly into my lifestyle, making learning a part of my day.
Twinkle Cutlass
Precise controls on ListenBook give me complete command over my audio playback. I can't stop raving about this app – it's like having a personal library in my pocket. This app has made my road trips and flights infinitely more enjoyable. The audio filters make a noticeable difference. ListenBook provides an excellent listening experience. I love the ability to import books from my computer. It’s so easy.
Freaky Ratbuster
The app's performance is beyond impressive. It's like it's tailor-made for my device. Automatic metadata extraction is a time-saver. My library is finally well-organized.
Sw00sh
I'm amazed at how this app's narrators bring characters and stories to life. Quick access to chapters is so handy. Navigating through content is a breeze. Adjusting playback speed has transformed the way I consume audiobooks. I can tailor the pacing to match my learning style and preferences.
Gingersnap Woman
ListenBook's support for a variety of audio formats ensures that I can access my content without any limitations. 💼 Making work hours enjoyable – audiobooks turn my tasks into learning opportunities and moments of joy. 💻📖 ListenBook has made my daily commutes enjoyable. No more boredom! I'm amazed by the attention to detail, from automatic metadata extraction to customizable settings.
Barbwire
Kudos to ListenBook for optimizing the app for iOS 16 – it shows their dedication to excellence. This app has made my downtime so much more productive and enjoyable.
Old Regret
I'm impressed by how this app seamlessly syncs across my devices. ListenBook Pro's tone adjustment feature is a unique touch that adds personalization to my audiobook journey. The app is constantly updated with new features. The developers really care. Middle-of-the-road experience. The audiobook was fine—good narration, decent story—but it didn’t leave a lasting impression. If you’re looking for something low-commitment, this works. This audiobook was neither good nor bad - simply average. The narrator's delivery was professional but uninspired, and the recording quality was clean though not exceptional. It provided satisfactory entertainment without standing out from similar titles.
Steel
Navigating through my audiobook collection is a breeze – this app's intuitive interface and convenient controls have made my reading journey effortless. 📱📖 Discovering new literary worlds has never been this easy. This app's compatibility with various formats ensures that my audiobook library is at my fingertips. 📚🔊 ListenBook Pro's noise reduction feature is a game-changer for improving audio quality and clarity.
Fire Bite
Listening to audiobooks has made my daily commute more enjoyable and productive. With ListenBook, I can keep track of my audiobook consumption and explore new content with ease. Automated artwork and metadata extraction keeps my audiobook library visually appealing. Listening to audiobooks has never been this enjoyable. Thank you, ListenBook! ListenBook is the best audiobook player I’ve ever used. The app is reliable, fast, and packed with features like customizable themes and playback speed. The sleep timer is a lifesaver for bedtime listening. Great job, developers!
SpellTansy
An audiobook lover's dream come true. So many options, I'm in heaven! ListenBook has redefined my audiobook journey, making it more enjoyable and convenient than ever before. With ListenBook, I've found a way to make the most of my free time while indulging in my love for audiobooks. I love how ListenBook makes it easy to organize my audiobook library. The app supports all formats, and the import process is a breeze. The playback controls are responsive, and the sound quality is excellent. Highly recommend!
Emerald Vine
ListenBook's support for CarPlay and Apple Watch integration has made multitasking with audio content a breeze. The app's performance is nothing short of impressive – smooth, responsive, and designed with audiobook lovers in mind.
RetroMirage
ListenBook's library organization and Book Groups feature make it easy to keep my audiobooks organized and accessible. The app is perfect for people who love to listen to books while commuting.
NightWonka
Listening to audiobooks has become a ritual, thanks to this incredible app. ListenBook has become my constant companion, filling my days with captivating narratives. With ListenBook, I've rediscovered my love for audiobooks. The binaural audio processing is a game-changer for comfortable, fatigue-free listening. Adjusting the tone of the voice is an innovative feature that sets this app apart. ListenBook has revolutionized the way I consume content. It's like having a personal tutor in my ear.
Silver Agent
This app's seamless integration with CarPlay and other devices has revolutionized my audiobook experience. I'm amazed at how this app has seamlessly integrated reading into my daily rhythm. Book groups are a thoughtful addition. It's like having virtual bookshelves! Binaural audio processing really helps reduce fatigue.
Playing a wide variety of audio formats
Works on all devices with iOS 13 and newer
Huge amount of features for a small price
Frequent updates to add new features and improve existing ones
Advanced playback controls
Live sound processing
Changing the timbre of the reader's voice and noise reduction
Translated into more than 20 languages
If you love listening to fiction audiobooks, ListenBook has features to make the process easier.
Edit book data: title, author, cover
Use equalizer to make the sound comfortable for you
Adjust the playback speed
Enjoy dark and light app themes
Supported formats: MP3, M4B, AWB, FLAC, OGG audio files and many more (must be DRM free)
Auto-Bookmarks make it easy to find your place
AirPlay support allows redirection of audio output.
VoiceOver support
Dark mode for night owls
Convenient bookmarking system helps you mark the most important places.
Unlimited bookmarks for each audiobook
Put your own cover on the wager
Share your audiobook with friends
Lock-screen control
Customise app with extensive options
Sleep timer with shake to reset, set custom notification sounds, and a few unique options
Auto rewind depending on paused time, customize rewind times to your liking
Removing background noise from recordings made in classrooms and meetings
Changing the timbre of the reader's voice for a better listening experience