Book description
A groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignoreโusing the latest in brain scienceAudiences forget up to 90% of what you communicate. How can your employees and customers decide to act on your message if they only remember a tenth of it? How do you know which tenth they'll remember? How will you stay on their minds long enough to spark the action you need? Many experts have offered techniques on how to improve your own memory, but not how to influence other people's memory--and impact their decisions. Drawing on the latest research in neuroscience and cognitive psychology, Carmen Simon, PhD, reveals how to avoid the hazards of random recall and deliver just the right amount of content. No more redundant meetings, rambling e-mails, or anemic presentations. In Impossible to Ignore, she shows you how to execute a proven three-step plan for persuasion: 1. Create cues that attract attention and connect with your audience's needs 2. Use memory-influencing variables to control what your audience remembers3. Turn today's intentions into tomorrow's actionsThis practical guide is filled with case studies, examples, and a checklist to help you put the power of cognitive science to work for your business. Whether you're giving a presentation, conducting a meeting, delivering training, making a sales pitch, or creating a marketing campaign, these field-tested techniques will help you develop content that speaks to people's hearts, stays in their heads, and influences their decisions. It's not just memorable--it's Impossible to Ignore.
About the Author
Carmen Simon, PhD, is changing how the world communicates. A cognitive scientist, she has helped America's most visible brands craft memorable messages by focusing on how the brain works. Carmen is the cofounder of Rexi Media, a presentation design and training company. She holds doctorates in both instructional technology and cognitive psychology, and is a recognized expert in presentation design, delivery, and audience engagement. Her sought-after keynote speeches unveil science-based techniques for getting others to see your way, remember your way, and go your way.
Hyper Kong
I've started reading more books than ever before, all thanks to this app. ๐ Who needs a dull commute when you can embark on literary journeys with this app? ๐๐ Automated artwork and metadata retrieval make my audiobook library look organized and visually appealing.
Prez Dog
The app's layout is clean and intuitive, making it a pleasure to navigate. I can't imagine a day without this app โ it has made my audiobook journey effortless and rewarding. ๐ Elevating my reading routine โ this app's functionality is the key to unlocking new worlds of storytelling. ๐๐ Audiobooks made simple โ this app's functionality is a breath of fresh air.
Lucky Brandy
With ListenBook, I can enjoy my audiobooks with enhanced sound quality and personalized settings. Seamless audiobook integration โ this app's design is remarkable.
Miss Rum Punch
Audiobooks on this app have made my morning rituals something to look forward to. I've listened to hundreds of audiobooks and this narrator is now in my top 5. Their timing and inflection were masterful. Never a dull moment in the entire performance.
Uncle Psycho
๐ Unlocking the door to imagination โ this app is my key to endless stories and endless possibilities. ๐๐ ListenBook has transformed my daily activities into opportunities for learning and enjoyment. An unobjectionable but unexceptional audiobook experience. The narrator's performance was serviceable and the audio quality was fine, but nothing about the production particularly stood out or elevated the material. It was decent background listening.
Bones
Listening to audiobooks has become a ritual, thanks to this incredible app. This app's simplicity has made me fall in love with books all over again.
InfinityInsight
I'm hooked on this app's ease of use โ it's a reader's dream come true. ๐ถ๐ Setting the mood with stories instead of songs โ this app is my go-to playlist! ๐ง๐ ListenBook's comprehensive format support makes it the ultimate companion for audiobook enthusiasts.
Miss Mustard
I've become an audiobook addict, all thanks to this amazing app. Navigating through chapters is a breeze. It's like the app knows what I need. The app is so well-designed. Itโs clear the developers put a lot of thought into it. The app is so well-designed. Itโs clear the developers put a lot of thought into it. Absolutely loved the narration! The voice actor brought the characters to life with distinct tones and emotions. The production quality was top-notch, with no background noise or distractions. A truly immersive experience!
Alberta
๐ฑ Turning my phone into a portal of endless stories โ this app is pure magic! ๐โจ Thanks to ListenBook, downloading audiobooks has become effortless, regardless of the source.
CosPlatoon
I'm amazed at ListenBook's intuitive interface and precise controls โ it's a joy to navigate. The app is perfect for people who love to read but donโt have the time.
Fuzzy Logic Hottie
I love that I can switch between fiction and non-fiction effortlessly. No more straining my eyes to read โ now I can simply immerse myself in storytelling. I've become the storyteller of my family, sharing the amazing audiobooks I've discovered. I can't imagine my life without this app โ it's my constant source of books. Revolutionizing the way I enjoy stories โ this app's seamless playback and intuitive controls make it a must-have for every book enthusiast. ๐ฑ๐ง
Lady Q
I love how this app brings stories to life, even during my morning jogs. โญ๏ธ Loving the fact that I can learn and listen at the same time โ multitasking made easy! ๐ง ๐ง
Bad Beh8vior
Audiobooks have made my long drives enjoyable, and this app is my co-pilot. This app makes traffic jams a breeze โ time flies by while I'm engrossed in a story. I've become a more empathetic listener and reader, thanks to the power of audiobooks.
Silver Rose
The bookmarking feature ensures I never lose my place in a book โ so convenient! ListenBook's support for playlists in CUE format is a thoughtful touch I appreciate. Efficiency and ease combined โ this app is a must-have for book lovers. Sharing audiobooks with friends through AirDrop is a fun way to connect over shared interests.
Fire Feline
ListenBook's compatibility with various formats ensures I never miss out on any audio gem. I'm amazed at how effortlessly I can immerse myself in books through this app. Listening stats keep me motivated to read more. Great addition!
Intimidation Station
This app has become my go-to companion, making my daily routine more exciting and insightful. With this app, reading is no longer a luxury โ it's a convenient habit. Audiobook magic at my fingertips! This app's comprehensive features, from statistics tracking to enhanced audio quality, enrich my reading. ๐โจ The app's compatibility with CarPlay is a dream for road trips. It keeps me entertained. ListenBook is the ultimate audiobook player. The app is packed with features like customizable skip intervals, playback speed, and sleep timers. The interface is clean and easy to navigate, making it a joy to use. Five stars!
Scooby Did
I'm hooked on this app โ it's like Netflix for book lovers! The appโs design is sleek and modern. ListenBook is my favorite audiobook player. I love the ability to change the background color. Itโs a nice touch.
StarStrider
The auto-rewind feature is a small detail that enhances my listening experience. It's these thoughtful touches that matter! ListenBook has redefined my audiobook experience. It's an essential tool that enhances every listening session.
MrOnsTr
I'm impressed by ListenBook's dedication to providing a comfortable listening experience. Changing the tone of the sound on ListenBook Pro is a fun and unique feature I can't get enough of. ListenBook's support for CarPlay and Apple Watch integration has elevated my listening experience. ListenBookโs playback is silky-smooth. The app never glitches.
Soiled Dove
Hands down, the best audiobook collection I've ever come across. It has everything I want to listen to. ListenBook's compatibility with various formats means I can now enjoy all my favorite audiobooks in one place. Looping playback is my favorite feature. It's perfect for revisiting complex content. Finally, an app that supports all my audiobook formats! ListenBook is a game-changer. Decent narration, predictable story. The voice actor did a good job, but the plot followed a familiar formula. If youโre looking for something new and groundbreaking, this might not be it.
Playing a wide variety of audio formats
Works on all devices with iOS 13 and newer
Huge amount of features for a small price
Frequent updates to add new features and improve existing ones
Advanced playback controls
Live sound processing
Changing the timbre of the reader's voice and noise reduction
Translated into more than 20 languages
If you love listening to fiction audiobooks, ListenBook has features to make the process easier.
Edit book data: title, author, cover
Use equalizer to make the sound comfortable for you
Adjust the playback speed
Enjoy dark and light app themes
Supported formats: MP3, M4B, AWB, FLAC, OGG audio files and many more (must be DRM free)
Auto-Bookmarks make it easy to find your place
AirPlay support allows redirection of audio output.
VoiceOver support
Dark mode for night owls
Convenient bookmarking system helps you mark the most important places.
Unlimited bookmarks for each audiobook
Put your own cover on the wager
Share your audiobook with friends
Lock-screen control
Customise app with extensive options
Sleep timer with shake to reset, set custom notification sounds, and a few unique options
Auto rewind depending on paused time, customize rewind times to your liking
Removing background noise from recordings made in classrooms and meetings
Changing the timbre of the reader's voice for a better listening experience