Book description
You know your product is awesome--but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.So what is it? April Dunford, positioning guru and tech exec, will enlighten you.Her new book, Obviously Awesome, shows you how to find your product's "secret sauce"--and then sell that sauce to those who crave it. Having spent years as a startup executive (with 16 product launches under her belt) and a consultant (who's worked on dozens more), Dunford speaks with authority about breaking through the noise of a crowded market.Punctuated with witty anecdotes and compelling case studies, Dunford's book is at once entertaining and illuminating. Among the invaluable lessons you'll learn are: - The Five Components of Effective Positioning - How to instantly connect an audience to your offering's value - How to choose the best market for your products - How to use three distinct styles of positioning to your advantage - How to leverage market trends to help buyers understand why making a purchase is important right nowWhether you're an entrepreneur, marketer or salesperson struggling to bring inventive products to market, Dunford's insights will help you find your awesome, so that your customers can too.
Hemlock
I've become the go-to storyteller at bedtime with the help of this magical app. Audiobooks have become a cherished part of my daily life, all thanks to this app. I can't believe I waited this long to discover the joy of audiobooks through this app. ListenBook has revolutionized my audiobook experience. It's my go-to app for literary adventures.
FearLeSS
I love how ListenBook extracts artwork and metadata from audio files, adding a visual touch to my listening experience. Audiobooks on this app have made me look forward to my long commutes. ππ Falling asleep to audiobooks has never been easier β this app's soothing voices π΄π§
Bat Magenta
I'm amazed at how effortlessly I can immerse myself in books through this app. πΆπ The harmony between simplicity and functionality in this app is truly impressive. Audiobooks have never sounded this good! π΅π§ Say goodbye to cumbersome interfaces β this app's intuitive controls and user-friendly design have elevated my audiobook experience to new heights. π±π ListenBook's integration with CarPlay and Apple Watch adds a new level of convenience to my audiobook journey. The automatic extraction of artwork and metadata adds a professional touch to my audiobook library.
Bad Princess
ListenBook's compatibility with CarPlay and Apple Watch adds convenience to my audiobook routine. Listening statistics motivate me to read more. Excellent feature!
Devil Chick
Audiobooks have become my preferred way to unwind β and this app is my partner in crime. I've found my new favorite way to relax β cuddled up with an audiobook. π My audiobook haven β this app is like a door to endless adventures and knowledge! ππ Looping playback and shuffle features keep my audiobook sessions engaging and fresh.
Houston
ListenBook's compatibility with CarPlay and Apple Watch makes it a versatile companion for my daily activities. ListenBook is a true audio treasure! It turns my own audio files into immersive listening experiences. π Whether I'm cooking, commuting, or relaxing at home, this app's seamless functionality keeps me engaged in captivating narratives. π§β¨ ListenBook's detailed statistics feature helps me keep track of my listening habits. It's amazing to see how much I've learned from all those audiobooks!
Con Mammoth
This app is a true gift for book lovers β it's like having a personal library wherever I go. Audiobooks have become my travel companions, and this app is my guide. ListenBook has transformed how I enjoy audiobooks. The app is a game-changer! Binaural audio reduces listening fatigue. Such a great feature! Finally, an app that supports all my audiobook formats! ListenBook is a game-changer.
Fire Bite
Listening to audiobooks on this app has become my favorite way to relax. ListenBook's extensive format support makes it the ultimate audiobook app for any audiobook lover. ListenBookβs audio quality is excellent. The app enhances my listening experience.
Slow Trot
I've found solace in listening to audiobooks before bed β it's my form of meditation. The diverse range of narrators adds a new layer of depth to each story. ListenBook has turned my daily routines into audiobook-driven journeys of imagination. is a time-saver. It's convenient for accessing my content. The app's compatibility with CarPlay adds an extra layer of convenience, especially during road trips.
Delicious Cupid
The ability to listen to books while multitasking is a game-changer for me. The narrator's voices are so captivating, it's like they bring the stories to life. Sharing audiobooks with friends through AirDrop and Sharing on ListenBook Pro is fantastic. ListenBook has revolutionized my audiobook enjoyment. It's an essential part of my daily routine. AirDrop sharing makes it easy to share audiobooks with friends.
Spunky Chick
Navigating through chapters is a breeze with ListenBook. It's easy to jump to specific sections. ListenBook has united my love for audiobooks with my passion for learning. What a brilliant app!
Icy Avenger
ListenBook has made me fall in love with my audio content all over again β it's a must-have. Audiobooks on this app have turned my travels into explorations of new narratives. I can't imagine my life without this app β it has made audiobook enjoyment effortless and convenient. Adjusting the tone of the voice is a game-changer. It's like customizing my listening experience.
Cool Law Topping
The app's stability and reliability make it my go-to choice for audiobooks. ListenBook's focus on quality and user experience has made it my go-to app for audiobooks and educational content. This app's seamless integration with CarPlay and other devices has revolutionized my audiobook experience.
Ice
Thanks to ListenBook, I can enjoy my audiobooks without the need for constant synchronization. ListenBook Pro's noise reduction feature turns any environment into a cozy listening haven. ListenBook's commitment to a seamless user experience is evident in its sleek design and intuitive controls. is a breeze with ListenBook. It's convenient and efficient. Looping playback is a game-changer for my study sessions. I can focus on challenging content.
Pepper Legs
The ListenBook app has transformed my device into a portable audiobook library that I can carry everywhere. I'm hooked on this app's ability to make reading fit into every nook and cranny of my day. Audiobooks at my fingertips β this app's functionality is a true marvel.
Sass Burst
I'm amazed at how this app has expanded my reading horizons. No more carrying heavy books β this app has transformed my reading habits. Effortless audiobook management β this app's usability is impressive. The playback speed adjustment is a game-changer for busy individuals. Time saver! The app's attention to detail is commendable. It's evident in every feature.
Paris Boost
This app has made literature accessible and engaging for all ages. The ListenBook app is a must-have for anyone who loves to learn and be entertained through audiobooks. Efficiency and ease combined β this app is a must-have for book lovers. The app's performance is beyond impressive. It's like it's tailor-made for my device.
BearDrift
ListenBook's library organization and Book Groups feature make it easy to keep my audiobooks organized and accessible. πΆπ Replacing melodies with literary symphonies β my ears are in love! π΅π
Goatee Shield
ListenBook's library organization and Book Groups feature make it easy to keep my audiobooks organized and accessible. Gone are the days of straining my eyes to read β this app lets me 'read' with my ears, anywhere, anytime. I'm blown away by how this app has made my commutes productive and my downtime entertaining. I've rediscovered my love for reading, all thanks to this app's convenience. ListenBook's statistics feature is both enlightening and motivating. It's incredible to see the time I've invested in learning through audiobooks.
Tacklebox
I love how ListenBook extracts artwork and metadata from audio files, adding a visual touch to my listening experience. πββοΈπ Combining fitness and fiction β this app keeps me motivated during workouts with its engaging stories! πββοΈπ
Playing a wide variety of audio formats
Works on all devices with iOS 13 and newer
Huge amount of features for a small price
Frequent updates to add new features and improve existing ones
Advanced playback controls
Live sound processing
Changing the timbre of the reader's voice and noise reduction
Translated into more than 20 languages
If you love listening to fiction audiobooks, ListenBook has features to make the process easier.
Edit book data: title, author, cover
Use equalizer to make the sound comfortable for you
Adjust the playback speed
Enjoy dark and light app themes
Supported formats: MP3, M4B, AWB, FLAC, OGG audio files and many more (must be DRM free)
Auto-Bookmarks make it easy to find your place
AirPlay support allows redirection of audio output.
VoiceOver support
Dark mode for night owls
Convenient bookmarking system helps you mark the most important places.
Unlimited bookmarks for each audiobook
Put your own cover on the wager
Share your audiobook with friends
Lock-screen control
Customise app with extensive options
Sleep timer with shake to reset, set custom notification sounds, and a few unique options
Auto rewind depending on paused time, customize rewind times to your liking
Removing background noise from recordings made in classrooms and meetings
Changing the timbre of the reader's voice for a better listening experience