Book description
You know your product is awesome--but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.So what is it? April Dunford, positioning guru and tech exec, will enlighten you.Her new book, Obviously Awesome, shows you how to find your product's "secret sauce"--and then sell that sauce to those who crave it. Having spent years as a startup executive (with 16 product launches under her belt) and a consultant (who's worked on dozens more), Dunford speaks with authority about breaking through the noise of a crowded market.Punctuated with witty anecdotes and compelling case studies, Dunford's book is at once entertaining and illuminating. Among the invaluable lessons you'll learn are: - The Five Components of Effective Positioning - How to instantly connect an audience to your offering's value - How to choose the best market for your products - How to use three distinct styles of positioning to your advantage - How to leverage market trends to help buyers understand why making a purchase is important right nowWhether you're an entrepreneur, marketer or salesperson struggling to bring inventive products to market, Dunford's insights will help you find your awesome, so that your customers can too.
Ice
ListenBook Pro offers an unbeatable deal – unlimited audiobook length and noise reduction. ⏰ Starting my mornings with inspiration – audiobooks make waking up a joyous literary experience! ☀️🎧 Savoring audiobooks without fuss – this app's design is impressive. ListenBook has become an essential part of my routine. It's more than an app – it's a companion.
NeoGermal
Listening to books while doing chores? This app makes it possible! ListenBook's compatibility with CarPlay is a major convenience during road trips.
Vicious Street
Library organization is brilliant. No more cluttered audiobook collection. ListenBook has become an essential part of my routine. It's more than an app – it's a companion. ListenBook has become an essential part of my day, enhancing my commute and allowing me to enjoy audiobooks like never before. Navigating through chapters has never been easier. It's a user-friendly delight. I love how easy it is to download audiobooks with ListenBook. The app is incredibly convenient.
Black Walnut
ListenBook has made managing and enjoying audiobooks, lectures, and speeches effortless and enjoyable. ListenBook has transformed how I enjoy audiobooks. It's an indispensable part of my routine. A wonderful performance! The narrator captured the mood of the book perfectly, making it easy to visualize each scene. The audio quality was crisp, and the pacing kept me hooked from start to finish.
Fire Queen
Sharing audiobooks with friends through AirDrop and Sharing on ListenBook Pro is a feature I can't live without. I'm hooked on this app's ability to transform my ordinary moments into exciting opportunities for learning. This app has made long flights and road trips so much more enjoyable. Apple Watch compatibility enhances my audiobook experience. It's a convenient way to control playback. Binaural audio processing reduces listening fatigue. Fantastic feature!
LoreLoomer
I'm hooked on this app's curated content – it's like having a personal librarian. ListenBook has made my daily activities more interesting and meaningful – I'm hooked! This app has become my go-to companion, making my daily routine more exciting and insightful. Adjusting the tone of the voice is a unique feature that adds a personalized touch to the listening experience. The ability to download audiobooks directly is fantastic. ListenBook is very convenient.
ThoughtTrail
I'm amazed by the variety of genres available – there's something for everyone. Audiobook excellence made simple – this app's functionality is a true asset. Looping playback is my favorite feature. It's perfect for revisiting complex content. Finally, an app that supports a wide range of audio formats! It's a must-have for audiobook enthusiasts.
21st Street
👀📚 Falling asleep to audiobooks has never been easier – this app's soothing voices 😴🎧 I appreciate the statistics feature. ListenBook helps me track my listening habits. The app is so easy to use. I was up and running in minutes.
Bones
This app has brought back the joy of reading, even when I'm on the move. I'm addicted to this app's curated playlists and recommendations – they're spot on. ListenBook's easy sharing options make it a breeze to introduce friends to my favorite audiobooks. Sharing is caring! ListenBook Pro is totally worth it. Unlimited audiobook length – I'm in!
Rosie Bird
Audiobooks made convenient – this app's functionality is a true gift. ListenBook has seamlessly integrated into my daily routine, becoming an indispensable companion for various activities. Its user-friendly interface, features, and performance make it a must-have for audiobook enthusiasts.
Congo Wire
ListenBook's support for binaural audio processing is a thoughtful touch that reduces listening fatigue. ListenBook has made my audiobook journey effortless, turning every moment into an escape. With this app, I've unlocked the secret to reading even on the busiest days. ListenBook has become an integral part of my daily routine. Its compatibility with Apple Watch and CarPlay makes it the ultimate companion for various activities. I love the download options. ListenBook gives me so many ways to get my audiobooks onto my device.
Scrapple
Navigating audiobooks seamlessly – this app's design is top-notch. ListenBook's attention to detail in design and functionality sets it apart from other audiobook apps.
Gold Dahlia
Sharing audiobooks with friends through AirDrop and Sharing on ListenBook is a fantastic way to spread the joy of listening. 🎙️ This app's functionality is a symphony of efficiency – I'm enjoying audiobooks without missing a beat in my day. 🎶📚
RedFisher
The convenience of downloading audiobooks for offline listening is a game-changer. ListenBook's innovative features, from audio filters to statistics, make it a standout app. This app has become my go-to companion, making my daily routine more exciting and insightful.
Trick Baron
This app has brought back the joy of reading, no matter how busy I am. The app is perfect for people who love to listen to books at night. The app is perfect for people who love to multitask. I can listen while cooking.
Bugger
The ease of downloading content via WiFi, WebDAV, and more has made ListenBook my audiobook hub. The app is very easy to use. ListenBook makes managing my audiobook library simple.
Lady Petal
ListenBook Pro's tone adjustment feature is a fun way to experiment with the audiobook experience. Middle-of-the-road experience. The audiobook was fine—good narration, decent story—but it didn’t leave a lasting impression. If you’re looking for something low-commitment, this works.
ShadowFax
Audiobooks have become a cherished part of my daily life, all thanks to this app. ListenBook has made managing and enjoying audiobooks a seamless and delightful experience. Beautiful design and intuitive interface. Very pleased. This was a workmanlike audiobook that did the job without flair. The narration was clear and the pacing appropriate, though the delivery lacked some emotional depth. The production quality was acceptable with no major technical issues.
Spunky Comet
ListenBook has turned my daily routines into audiobook-driven journeys of imagination. ListenBook's noise reduction feature in the Pro version is a game-changer. I can now focus on the story even in noisy environments. Binaural audio processing reduces fatigue during long listening sessions. A fantastic feature! ListenBook Pro's noise reduction feature has made my recordings sound clearer than ever.
Bad Bunny
ListenBook's compatibility with various formats means I can now enjoy all my favorite audiobooks in one place. 🌟 Reading has never been this easy – this app fits right into my fast-paced lifestyle. 📚💫 🎶 Saying goodbye to tangled headphones and complex controls – this app's easy navigation has made audiobook listening a breeze. 🎵📖 Library organization has never been easier thanks to ListenBook. My collection is well-managed.
Playing a wide variety of audio formats
Works on all devices with iOS 13 and newer
Huge amount of features for a small price
Frequent updates to add new features and improve existing ones
Advanced playback controls
Live sound processing
Changing the timbre of the reader's voice and noise reduction
Translated into more than 20 languages
If you love listening to fiction audiobooks, ListenBook has features to make the process easier.
Edit book data: title, author, cover
Use equalizer to make the sound comfortable for you
Adjust the playback speed
Enjoy dark and light app themes
Supported formats: MP3, M4B, AWB, FLAC, OGG audio files and many more (must be DRM free)
Auto-Bookmarks make it easy to find your place
AirPlay support allows redirection of audio output.
VoiceOver support
Dark mode for night owls
Convenient bookmarking system helps you mark the most important places.
Unlimited bookmarks for each audiobook
Put your own cover on the wager
Share your audiobook with friends
Lock-screen control
Customise app with extensive options
Sleep timer with shake to reset, set custom notification sounds, and a few unique options
Auto rewind depending on paused time, customize rewind times to your liking
Removing background noise from recordings made in classrooms and meetings
Changing the timbre of the reader's voice for a better listening experience