Book description
You know your product is awesome--but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.So what is it? April Dunford, positioning guru and tech exec, will enlighten you.Her new book, Obviously Awesome, shows you how to find your product's "secret sauce"--and then sell that sauce to those who crave it. Having spent years as a startup executive (with 16 product launches under her belt) and a consultant (who's worked on dozens more), Dunford speaks with authority about breaking through the noise of a crowded market.Punctuated with witty anecdotes and compelling case studies, Dunford's book is at once entertaining and illuminating. Among the invaluable lessons you'll learn are: - The Five Components of Effective Positioning - How to instantly connect an audience to your offering's value - How to choose the best market for your products - How to use three distinct styles of positioning to your advantage - How to leverage market trends to help buyers understand why making a purchase is important right nowWhether you're an entrepreneur, marketer or salesperson struggling to bring inventive products to market, Dunford's insights will help you find your awesome, so that your customers can too.
Moxie
I'm grateful for this app, as it allows me to keep up with my reading even while multitasking. With this app, my daily routines have become moments of intellectual discovery and personal fulfillment. ListenBookβs CarPlay support makes listening in the car a seamless experience. The interface is beautiful and functional. ListenBook is my go-to app for audiobooks.
Amphibi-Dangerous
I'm addicted to this app's seamless integration with my daily routines and activities. ππ Beating traffic blues with engaging audiobooks β driving has never been this fun! ππ§ Seamless integration of audiobooks β this app's ease of use is impressive. Navigating audiobooks seamlessly β this app's design is top-notch. Sharing audiobooks with friends through AirDrop is a delightful feature. Sharing is caring!
Hidden Tree
I've found my new favorite way to relax β cuddled up with an audiobook. I've fallen in love with genres I never thought I'd explore, all thanks to this app. ListenBook has breathed new life into my audiobook collection. I can't imagine using anything else. The appβs design is sleek and modern. ListenBook is my favorite audiobook player.
Heartbreaker
The fact that ListenBook supports a wide range of formats without DRM protection is a huge win. With this app, my daily routines have become moments of intellectual growth and personal enjoyment. With this app, my daily routines have become moments of intellectual discovery and personal fulfillment.
Sapiens
π‘ This app truly understands the needs of audiobook enthusiasts β it delivers an effortless and enjoyable listening experience. ππ§ Looping playback is a fantastic study tool. It helps me focus and retain information effectively. Sharing audiobooks through AirDrop is a delightful way to spread the joy of storytelling. A fun feature! ListenBookβs audio quality is excellent. The app enhances my listening experience.
Red Heroine
βοΈ Who knew cleaning could be this exciting? This app turns chores into adventures! π§Ήπ° π This app is a game-changer β its intuitive design and seamless functionality make listening to audiobooks a joy. ππ§ Gone are the days of struggling with formats. Thanks to this app, my audiobook journey is a breeze, and every tale is a tap away. Highly recommended! ππ§ Sharing audiobooks with friends through AirDrop is a delightful feature. Sharing is caring! The interface is sleek and intuitive, making my audiobook experience a joy.
Pinball Wizard
Organization made simple β this app's efficient management of my audiobook collection ensures that every story is just a tap away. Convenience at its finest. ππ± Makes audiobook listening super easy and enjoyable. Thanks, ListenBook!
Spooky Electric
My child has also fallen in love with audiobooks, all thanks to the app's kid-friendly collection. This app's intuitive features and easy navigation make it a must-have for audiobook enthusiasts. ListenBook Pro is totally worth it. Unlimited audiobook length β I'm in!
ThreadTraveler
π‘ This app's convenience is a blessing β I can squeeze in reading time between managing household tasks! π±π©βπ³ Effortlessly managing my audiobook library β this app's design is a triumph.
Mad Viral
Bookmarking on ListenBook makes it easy to pick up where I left off β no more searching for my spot! ListenBook Pro's tone adjustment feature is a unique touch that adds personalization to my audiobook journey.
DreamDasher
With ListenBook, I've found a way to make the most of my free time while indulging in my love for audiobooks. I love that ListenBook Pro allows me to customize the tone of the sound β it adds a personal touch. Audiobooks have never been this accessible β this app is a true innovation. ListenBook has turned my audio content into an immersive, personalized, and unforgettable experience. ListenBook is more than just an app β it's a doorway to a world of knowledge and imagination.
ThoughtTrail
The convenience of switching between devices without losing my place is a lifesaver. π Rekindling my literary flame β this app has brought back the joy of reading in a whole new format. ππ Noise reduction and voice tone adjustment are excellent additions.
Uncle Psycho
ListenBook has made my daily routines more vibrant and exciting with its immersive features. With this app, reading is no longer a luxury β it's an essential part of my day. Audiobook excellence made simple β this app's functionality is a true asset. The ability to play various audio formats without conversion is amazing. ListenBook is top-notch.
Celtic Charger
This app's customizable features, from playback speed to filters, are fantastic. ListenBook Pro's noise reduction feature has transformed the audio quality. It's crystal clear now. The statistics tracking feature is very useful. ListenBook helps me keep track of my listening time.
BoomerBox
The offline mode is a lifesaver on flights β I'm never without a good story. This app is my secret weapon for staying entertained during mundane tasks. π Making every moment count β this app turns everyday activities into a reading adventure! ππ« ListenBook's noise reduction feature in the Pro version is a game-changer. I can now focus on the story even in noisy environments.
Moonflower
I'd love to see more classic titles, but the current selection is already fantastic. ListenBook's support for CarPlay and Apple Watch is a game-changer for my on-the-go listening.
Redneck Giorgio
This app has turned my long walks into delightful literary adventures. ListenBook has made my daily activities more interesting and meaningful β I'm hooked! Audiobooks made accessible and enjoyable β this app's design is a triumph. Binaural audio processing really helps reduce listening fatigue. Great feature!
Liquid Death
ListenBook's library organization and Book Groups feature make it easy to keep my audiobooks organized and accessible. I can't get enough of the app's sleek interface and intuitive controls. It's a joy to use! This app is perfect for audiobook lovers. The interface is beautiful and easy to navigate.
Stick Shift
I'm grateful for ListenBook's support for a wide range of formats, making it a one-stop solution for audio content. The adjustable playback speed is a revelation. It's like having a personal audiobook narrator at my pace.
Midas
π§ My daily chores just got an upgrade! Thanks to this app, I can dive into captivating stories while cooking and cleaning. ππ³ As an audiobook enthusiast, I'm in awe of ListenBook's advanced features. The ability to adjust the reader's voice tone is a unique and fun addition. The automatic extraction of artwork and metadata adds a professional touch to my audiobook library. The library organization feature is a blessing. My audiobooks are finally organized and easy to find.
Playing a wide variety of audio formats
Works on all devices with iOS 13 and newer
Huge amount of features for a small price
Frequent updates to add new features and improve existing ones
Advanced playback controls
Live sound processing
Changing the timbre of the reader's voice and noise reduction
Translated into more than 20 languages
If you love listening to fiction audiobooks, ListenBook has features to make the process easier.
Edit book data: title, author, cover
Use equalizer to make the sound comfortable for you
Adjust the playback speed
Enjoy dark and light app themes
Supported formats: MP3, M4B, AWB, FLAC, OGG audio files and many more (must be DRM free)
Auto-Bookmarks make it easy to find your place
AirPlay support allows redirection of audio output.
VoiceOver support
Dark mode for night owls
Convenient bookmarking system helps you mark the most important places.
Unlimited bookmarks for each audiobook
Put your own cover on the wager
Share your audiobook with friends
Lock-screen control
Customise app with extensive options
Sleep timer with shake to reset, set custom notification sounds, and a few unique options
Auto rewind depending on paused time, customize rewind times to your liking
Removing background noise from recordings made in classrooms and meetings
Changing the timbre of the reader's voice for a better listening experience