Audiobook Aristotle's Guide to Self-Persuasion: How Ancient Rhetoric, Taylor Swift, and Your Own Soul Can Help You Change Your Life by Jay Heinrichs in the ListenBook app
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Book description
Aristotle's Guide to Self-Persuasion: A Modern Manual for Ancient Rhetoric
Jay Heinrichs turns the age-old art of persuasion into a practical, almost playful toolkit that feels as fresh today as it did in the courts of Alexander or the halls of Parliament. With the same breezy confidence that made Thank You for Arguing a bestseller, he shows how the classic techniques of Aristotle and Cicero can be applied to one's own mind-turning self-doubt into motivation and hesitation into decisive action.
What sets this book apart is Heinrichs' knack for weaving together history, pop culture, and psychology. He draws on everything from Winston Churchill's wartime speeches to Iron Man's witty banter, even Taylor Swift's lyrical hooks, to illustrate how language shapes our perceptions. The result is a series of "persuasive moves" that feel less like academic jargon and more like cheat codes for everyday life: the "Reframe," the "Narrative Hook," the "Commitment Anchor." Each chapter ends with clear exercises that invite you to practice the technique on your own goals-whether it's quitting caffeine or starting a side business.
Heinrichs does not rely on empty platitudes. Instead, he backs every claim with scientific studies and real-world anecdotes, from the woman who invented chocolate chips to the marketing team that sold the first diet book. The evidence is compelling: by mastering how we frame our internal dialogue, we can influence our emotions, decision-making, and ultimately our outcomes.
Readers will find this guide both entertaining and actionable. It's a reminder that the power of persuasion lies not only in convincing others but in convincing ourselves to act. Whether you're a student, entrepreneur, or simply someone looking for a sharper inner voice, Aristotle's Guide to Self-Persuasion offers a witty, research-backed roadmap to becoming the most persuasive version of yourself.
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Listening to fiction
If you love listening to fiction audiobooks, ListenBook has features to make the process easier.
Edit book data: title, author, cover
Use equalizer to make the sound comfortable for you
Adjust the playback speed
Enjoy dark and light app themes
Supported formats: MP3, M4B, AWB, FLAC, OGG audio files and many more (must be DRM free)
Auto-Bookmarks make it easy to find your place
AirPlay support allows redirection of audio output.
VoiceOver support
Dark mode for night owls
Listening to audio lectures
Convenient bookmarking system helps you mark the most important places.
Unlimited bookmarks for each audiobook
Put your own cover on the wager
Share your audiobook with friends
Lock-screen control
Customise app with extensive options
Sleep timer with shake to reset, set custom notification sounds, and a few unique options
Auto rewind depending on paused time, customize rewind times to your liking
Removing background noise from recordings made in classrooms and meetings
Changing the timbre of the reader's voice for a better listening experience
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